How a Bottled Water Brand Achieves Viral Success on Social Media and What Makes Them Unique
For a long time, bottled water has been seen as good for health and exercise. Perrier's bottle was made to look like the clubs used in workouts from the 1800s. Back then, water from deep earth springs was cleaner to drink than dirty river water where lots of people lived. Water from some springs was thought to be best to make you feel good, with fizzy ones seen as the healthiest.
Brands would talk about the good things their water could do. Schweppes once had an ad for a cold, bubbly water as a pick-me-up for those tired from talking a lot, dancing, or coming out of hot, full places.
Over a hundred years on, another brand-linked mixed drink began to catch on: Ranch Water, a combo of tequila, soda, and lime, using the extra-fizzy Topo Chico water. It got seen as a lighter drink due to no added sugar, even though alcohol has most of the calories in such drinks.
The brand worked with big-name fashion stars; some got paid to make special bottles. The link of rich looks, beauty, and healthy life to some water brands has been a known thing for a while.
Old gossip from the 1980s and later talked of star women wanting Evian for their hair washes. Yet, that's not the only odd use for bottled water noted.
Some brands come from springs or other natural spots rich in minerals. These waters have very low organic bits from plants or farm waste, not like lake or river water. The taste mostly comes from these minerals.
The amount and type of minerals in the water decide its taste. More dissolved stuff usually means tastier water. Water with some sodium tastes salty, while high calcium water may taste bitter or sour. As for alkaline water, vitamin waters, and waters with extra electrolytes, let's leave health talks to the pros, but you can use them to wash your hair.
